What’s happening in business SEO and PPC, and why.
Expert B2B content marketers keeping you up to date with the latest trends, and answering the questions every client wants to ask.
(Or ask away: [email protected])
This area has three different
types of content:
FAQs on PPC, SEO & Content
Articles/Tutorials
Technical SEO
This also seemed to be a good place to include client testimonials and a client list.
Here’s where you can get it in a minute about RefreshWeb: what makes us different as a B2B web marketing agency.
Ask The PPC Consultant (or Fun with PPC FAQs)
Questions We Hear All The Time... When it comes to understanding PPC consultation, there are NO dumb questions. AdWords makes it look like just about anyone could win with PPC, regardless of experience [...]
So What’s the Deal with that Google Partner Badge?
If you've wandered around our site, odds are you've seen this image on at least one page. But maybe you're not sure what it means. Don't worry, you're not alone. Before we tell [...]
The Death Rattle of AdWords Exact Match
It used to work. It really did. Any phrase placed between those magical brackets on Google AdWords would only trigger an ad if and when that exact string was typed as a search. In [...]
Different Google SERP Feature Trends for Different Niches – Why It Matters
Guest author: Laura Campbell is Rank Ranger's Digital Marketing Manager, Editor-in-Chief and Social Media maven I love Google’s SERP features, they’re helpful, interesting, and purposeful. That doesn’t mean that they don’t at times [...]
Is your B2B company at a social media crossroads?
It’s hard to believe. Here we are in 2018, over a decade since Facebook and Twitter made their appearance, and many B2B marketing departments are still not sure if social media belongs in [...]
It’s Almost Q2…And You’re Overdue For A Website Check Up!
How did this happen? Just yesterday, we were writing up reports on results for Q4 of 2017, and yet somehow Q218 is only days away. When the days...and the quarters...come and go so quickly, it [...]